Business Planning and Reporting
Business planning and reporting in a integral part of marketing. It is vital in the planning stages, during and after implementations of the plan. Budgeting, forecasting and reporting are monthly, quarterly and annual activities that demand attention and skill.
We provide Business analysis to:
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Track key performance indicators, scorecards
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Identify opportunities for growth in new and existing markets
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Analyze the impact of marketing initiatives
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Monitor growth in revenue, volumes, margin and market share across geographical regions and product lines
Here are some techniques we use:
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Pareto analysis
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Market share analysis and fair share index
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Category Development index
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All commodity volume percentage
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Forecasting using qualitative and quantitative techniques.
